Senior Marketing Strategist bridging Tier-1 Creative Direction and Algorithmic Media Buying.
Specialized in transforming static creative budgets into dynamic performance engines.
 

• Unified Workflow: Eliminating the friction between “The Creative Team” and “The Media Team.” I design for the algorithm.

• Capital Efficiency: Utilizing 15+ years of aesthetic psychology to lower CPMs and increase ad relevance scores on Meta, TikTok, and LinkedIn.

• Data-Driven Iteration: Deploying rapid A/B testing cycles where creative decisions are dictated by ROAS data, not subjective opinion.